Wednesday, March 30, 2011

Design a Day - Day 28 (Spring Boots)

Photo credit: vintage buttons on Etsy, style montage from Decor8, yellow dress, fanciful forest princess photo

I can't believe the launch of our firm-soled shoes is almost here! For those of you new to Joyfolie, when we started it was just me. I was teaching and on the side, just for a hobby, sewing little booties. Demand grew very quickly, and I learned how to expand, first through local staff and then through a manufacturer. It look a long time to find someone who could transition our shoes with the careful, hand-done details of our origins, but... we are almost there! I am targeting the second week of April to open pre-orders on three styles of our very first firm-soled shoes! It's so exciting! They are all peep toes in bright, happy colors that are perfect for summer and summer weddings. I know you will love them! {I will have photos for you soon!}

In the mean time, carrying on with Design a Day shoes has been increasingly challenging as the launch date gets closer and closer. You would be amazed at all the detail that goes into a little pair of shoes! Anyway, on to {technically yesterday's} shoe design.

I have been wanting to do a new boot pattern... something happy and fun and unique. These little boots are spring boots. They are light and colorful. The body of the boot is made out of a woven plastic fabric made from recycled milk cartons. They have an accordion-type opening. The buckle slides open to get your little one's foot in, then tightens snug, whether that is over jeans or just bare feet.

I felt so bad when some of you said you spent a long time refreshing last night! It has been so difficult to fit in a new shoe design, that I rushed with these shoes... cutting as many corners as I could, as the sun was slipping down in the sky. I had about 20 minutes to sunset when I finally took this photo. Drafting a pattern is always a new endeavor, and I would like to refine the pattern a bit, and make it better. A long way of saying, I am not selling this pair of boots because they are not as polished as I would like. In just a few days, though, you can vote on your favorite Design a Day shoes, and I will manufacture the favorite(s).

Please continue to check back as all these details rapidly unfold! In the mean time, if you have questions about our current inventory or the Design a Day concept, please click here.


Mrs Soup said...

I really love this style! It makes it a bit more relaxed than the other boots I've seen. Lovely!

Kelly said...

Not selling????? *dramatically throws arm up to forehead!* Well, I guess if it's for the best. Thanks for your commitment to quality first. It shows quite a bit of integrity on your part. Love the boots, by the way. That's the reason for the initial drama queen reaction. I would put those on my daughter's feet in a heartbeat. They're her all the way! I can just see her telling me, "No, these boots!!" over and over. (She just turned 2. What a girl, huh?)

Wendy B. said...

i just saw this class jenny doh took with you... followed the bread crumbs.... to find this inspiration 4 photo image... and the upper left corner features MY own little flower pack from my etsy store!!!!
Squealing here! my little pic has offered you inspiration? WOWSAS!
now if i could only see where the other items are from... they are tantalizing...beyond reason.
yippee. xo. wendy

Ellen Broderson said...

My verryy very favorite! I absolutely loooooveee the orange in the fabric you used!

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